Today’s world is demanding; constant change, AI disruption, hybrid teams, heavier workloads, and growing uncertainty can shake your sense of direction and your ways of working. So leadership, employees and performance are all under pressure.
I can help you tackle some of your challenges to
- Unlock your best self : Manage stress and unhelpful emotions, be confident, make decisions and stay true to who you are
- Build trust : Create clear, fair, and effective relationships with your team and stakeholders
- Overcome team barriers : Strengthen cohesion, improve meeting and decision-making, increase alignment to reduce silos and friction
- Manage and lead with impact : Set clear objectives, provide feedback, and lead in a way that inspires and engages your team and your organisation
- Shape culture : Establish values and behaviours that align with your purpose and build a caring and high-performing environment
- Define the future : Understand where you are, where you want to go, and how to get there to transform your business in a period of change
If these resonate with you, contact me.
My mission is simple: to enable you to reach your potential, reducing frictions and increasing clarity, focus and alignment at every level.
By shifting mindsets, behaviours, and ways of working, you unlock leadership, and execution and build a human-centred culture where people and performance thrive.
1-2-1 Executive Coaching

- Maximise your potential: Increase self-awareness, manage your emotions and energy to improve confidence, accountability, and decision-making.
Intentionally leverage your strengths while implementing strategies addressing thoughts and behaviours that get in the way.
Leadership start with yourself. - Build win-win relationships: Listen with empathy and curiosity, be respectful and manage conflicts to foster trust, cohesion, collaboration and collective engagement.
Establish psychological safety and create a feedback culture to reinforce innovation and performance.
Leadership focuses on others. - Elevate team performance: Create a balanced and complementary team and develop all talents to collectively achieve your goals.
Understand your leadership style to inspire and engage, and model high-performance yet caring behaviours to instil in your team and the organisation.
Leadership aligns and engages teams. - Thrive in change: Be resilient, realistically optimistic and solution-driven to create new opportunities in a confusing world.
Focus on the big picture to guide actionable strategies for your team and organisation, and let go of external factors beyond your influence.
Leadership navigates change.
Team Coaching

- Create a team roadmap aligned with your company’s one, focusing on purpose, direction, strategy, operational organisation and culture (see below)
- Promote a healthy and effective culture focusing on team collaboration, dynamics, trust, psychological safety, and innovation alongside shared leadership and management concepts
Leadership Team Coaching – Organisational & Culture Transformation Facilitation
- Define your company roadmap with a tested framework starting with understanding where you are now, where you want to go (purpose/ambition) and how to get there (strategy, role, structure and culture), whilst ensuring alignment and seamless execution through ongoing measurements and iterations
- Foster a positive environment to tap into employees’ potential to execute your strategy and drive results.
Consciously promote stimulating yet positive dynamics, and helpful behaviours (growth mindset, collective intelligence & accountability, innovation and care/well-being) whilst addressing and reducing toxic ones
Why me
My approach to sustainable change
- Employee empowerment: A strategy is only as strong as people who bring it to life. Engaging and empowering your employees isn’t optional; it’s essential.
Neuroscience shows that when you build a culture of inclusion, care and performance, you unlock the full potential of your most valuable asset: your people. - Leverage extensive business acumen: With over twenty years in senior corporate roles and fourteen years as an executive coach in leadership and culture change, I bring a practical understanding of what drives change and performance.
I help organisations navigate challenges, align strategy with reality and create ways of working that leads to better outcomes. - Science-driven insights for lasting transformation: I integrate neuroscience, emotional intelligence, and cognitive behavioural therapy to help you understand how emotions shape your behaviours and performance.
This leads to sustainable behavioural change and new habits.
My style: I adopt a caring yet challenging approach, encouraging self-reflection, resourcefulness and accountability.
As a bilingual and binational professional with international experience, I value curiosity, inclusion, collaboration to drive performance.
Proven partnerships and client Success: I collaborate with leading organisations such as Heidrick Consulting, Hilary Scarlett, and Coode Associates.
Clients value the insight and impact I bring, leading to long term relationships, retention and recommendations.
Let’s talk
Book a free 30mn appointment for a chat in my calendar, with a call or a text on 07554 323 883 or an email at sophie@sophieappleby.com
